Natural colours play a pivotal role in enhancing the visual appeal of dairy particularly in fruity yoghurts and creamy desserts. In a day and age where visual appeal is so important in influencing consumer choice, vibrant colours derived from natural raw materials can help a product stand out from the crowd, not only on shelf, but also at the dining table. Additionally, the utilisation of natural colours in dairy products aligns with the ever-relevant industry trend towards clean-label formulations. Consumers are increasingly mindful of the ingredients used in the food they consume, preferring natural alternatives over synthetic additives and artificial colours. By including colours from natural sources in their recipes, dairy manufacturers can cater to these preferences while meeting the demand for visually appealing products.

Using natural colours in dairy products aligns with the trend for sustainable and non-synthetic food additives

Beautifully separated multi-layered yoghurts

Oterra’s CapColors range is the perfect solution for multi-layered or marbled dairy products, featuring:

  • minimal colour migration
  • great stability
  • improved brightness.

They are an easy-to-use solution for adding a vibrant colour for all dairy product developments. With a high tinctorial strength, they also maintain a reasonable cost in use. All in all, a fantastic solution.
Produced with the latest encapsulation technologies, Oterra CapColors® products come in a variety of shades and are stable across an array of applications.

The benefits of using natural colours in dairy products

The use of natural colours in dairy products addresses the growing concern over sustainability in food production. By sourcing colorants from renewable botanical sources, manufacturers minimise their carbon footprint. This shift towards sustainability resonates well with eco-conscious consumers who prioritise products that align with their values of environmental responsibility and ethical consumption.

In conclusion, natural colours play a vital role in enhancing the visual appeal of dairy products such as yoghurts, dairy desserts, milkshakes and fruit preparations. Oterra’s CapColors® offer a more vibrant and stable solution in dairy application, with no reduced risk of migration at a competitive cost in use in the production of dairy products. By embracing natural colorants, dairy manufacturers can create products that not only delight the senses but also reflect a commitment to quality, authenticity and sustainability.

Black carrot is used to produce natural colours for dairy products